The Design Series: Commandment #3

Aesthetics is closely linked to good products and the value of it has not decreased rather the opposite. People have become less tolerant to mass consumption and therefore a key asset it so shape your products and services to fit within peoples everyday life. Mindset: “I choose this product due to its very nature of fitting into my everyday life and more, making it more aesthetic. I expresses my character” 

Summary: Aim for a aesthetical layer of all your products or services. Big or small, design them to enhance and embrace your consumers.